Completed in 1938 to supply drinking water to Stockport and surrounding areas, Fernilee Reservoir in the Derbyshire Peak District can contain up to 5 million m3 of water from the River Goyt. On a day like today it is a fantasy walk. As my wife and I walked around it...
Over the years, marketeers have come up with slogans and brands that have become part of everyday culture. The logo or branding defines the product. Equally the reputation of a brand hinges on what is beneath the "wrapper". A great marketing campaign can sell the...
Some years ago, my wife and I did the NHS "Couch to 5k" programme. We really got into it and enjoyed getting out even in the rain, frequently doing 2 or 3, 5km runs a week. Over time this routine fell by the wayside and it has been more by occasion than habit I've...