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Blog

Timing is everything

Timing is everything

For most of my career I've either worked for companies, personally delivered or helped build products and solutions that have time sensitive elements in their offering. If timing is out: Your favourite foods may not have been on the supermarket shelves. Factories may...

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Preparation

Preparation

Some years ago, my wife and I did the NHS "Couch to 5k" programme. We really got into it and enjoyed getting out even in the rain, frequently doing 2 or 3, 5km runs a week. Over time this routine fell by the wayside and it has been more by occasion than habit I've...

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The Problem Space

The Problem Space

Like my Scrabble letters the other day, the features of a product on their own are pretty worthless. What sells is taking the features then creating powerful and engaging stories that explain how the product can solve problems for people.

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Feeling Old

Feeling Old

When technology of your childhood is in a museum does that make you old, or just experienced? Tape > Floppy Disk > CD > DVD > Digital Downloads. In the early days of my professional life Windows 95 was common place on every site I'd visit, alongside 2000....

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