“Sorry, I don’t live around here, I can’t help you ……. ” then the phone went dead.
Before satnav & Google Maps, my travels around the UK were dependant on an AA roadmap for the main part of the journey then printouts from Autoroute for the local roads.
I was in Sheffield, running late due to a puncture and this was the assistance I got from the client I was visiting.
User Experience is a complex topic, and one not to be taken lightly. The best product functionally can be completely ruined by an design that is hard to follow and gives no assistance to the user on how to operate and interact with the product to achieve the desired outcomes.
Whether it is the UI, the business logic or the data, you HAVE to walk in the shoes of the people who will use it to understand the problem and desired outcome space to be truly successful.
How can I help you achieve that?
